MANUFACTURING EXCELLENCE

LOCAL PRODUCTION 

Our manufacturing facility in Rubeiki, Egypt, represents a strategic choice in our sustainability journey. Located within the Egyptian leather city, this positioning not only minimizes transportation impact but also actively supports local economic development through job creation and training initiatives. The proximity to our suppliers has resulted in a significant reduction in our carbon footprint related to material sourcing. 

WASTE REDUCTION AND UPCYCLING 

Our comprehensive waste reduction strategy encompasses several key initiatives. We begin with maximizing leather utilization through careful cutting and planning processes. Our in-house upcycling program successfully converts leather remnants into smaller products, including bracelets, watch straps, and coasters from excess materials. We've also implemented strict water conservation measures, limiting usage to essential facility operations only. 

QUALITY AND LONGEVITY 

Product durability stands at the forefront of our sustainability efforts. We carefully select leather thickness to ensure optimal durability, choosing premium materials that enhance with age. Our commitment to longevity is backed by a lifetime guarantee against manufacturing defects, supported by comprehensive repair services. All products and components are thoughtfully designed to facilitate end-of-life recycling and repurposing.